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General Manager at Confidential

Job Title: General Manager


Plan, direct, or coordinate the operations of companies or public and private sector organizations.


Duties and responsibilities include:


Formulating policies, managing daily operations, and planning the use of materials and human resources, but are too diverse and general in nature to be classified in any one functional area of management or administration, such as personnel, purchasing, or administrative services.

The General Manager  roles will involve managing the supply chain and distribution across the country. The GM will lead and develop the local distribution workforce, as well as develop good relations with current and potential clients.

Reporting to the Managing Director, the General Manager will form part of the senior team at Vicmart, and will therefore need to think strategically, financially and operationally.


The GM will ensure a smooth flow of high quality product import, delivered efficiently within a set budget, across geographical multi-sites. Vital to business success, and distribution requires constant monitoring for cost effectively, reducing waste and maximising profitability.

The General Manager will also be involved in developing new sales leads, improving procurement methods and exploring new business opportunities.


Key Responsibilities:


  • Provide leadership and vision by assisting the board and staff with the development of long range and annual plans, and with the evaluation and reporting of progress on strategies
  • Formulate and execute company’s strategic plan;
  • Establish and lead execution of operation strategy
  • Formulate and execute company’s strategic plan;
  • Establish and lead execution of operation strategy
  • Support and lead company products sales, growth and continuous cost & quality improvements in the business;
  • Manage all sales related activities covering setting and strictly monitoring of sales targets and ensures accurate delivery of products in all sales channels
  • Minimizes sales returns/damaged goods and short expiry goods by monitoring returns, developing a depletion plan and avoiding overstocking the points of sales
  • Timely update and present competitors’ activities and provides market feed-back on new products, prices changes, new launches, etc to the top management
  • Direct and coordinate activities of businesses or departments concerned with the  pricing, sales, and/or distribution of products.
  •  Manage staff, preparing work schedules and assigning specific duties.
  • Review financial statements, sales and activity reports, and other performance data to measure productivity and goal achievement and to determine areas needing cost reduction and program improvement.
  • Establish and implement departmental policies, goals, objectives, and procedures, conferring with board members, organization officials, and staff members as necessary.



Academic Qualification & Work Experience:

  • A Bachelor’s degree/HND with at least 10 years experience in a similar role.
  • Prior Managerial and Sales experience is preferred
  • Should have led an organisation with Multi- Functional Teams



  • Knowledge of administration and  management
  • Knowledge of Sales and marketing
  • Knowledge of Customer and Personal Service
  • Good knowledge of finance and accounts.



  • Communication Skills
  • Good Computer Skills (Microsoft Office Application, Microsoft Outlook and Internet Research)
  • Project Management Skills
  • People Management Skills
  • Leadership Skills
  • Operation Analysis
  • Judgement and decision Making
  • System Analysis and Evaluation
  • Planning
  • Business Analysis

Personal Attributes:

  • Candidate must be firm and assertive.
  • Highly organised and thorough.
  • Problem solving skills
  • Integrity
  • Analytical
  • Stress tolerance
  • Innovative
  • Result Oriented

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