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Digital Marketer at Ascentech

Ascentech Services Ltd acts as a gateway to provide a wide range of recruitment and selection services to companies. We are a dedicated team of professional consultants offering top of the line executive recruitment and selection services.

Qualification:

  • ND, HND, B.sc in Marketing and other social sciences courses
  • Minimum 2 years in Online/Tele/Digital Marketing.

 

Key Responsibilities:

 

  • Build user list, deliver emails & generate relevant clicks.
  • Social Media Marketing (SMM) – build brand, generate leads & aggregate audience on Social Media.
  • Search Engine Marketing (SEM) – run ads on Search Engines.
  • Search Engine Optimization (SEO) –website listed among top search engine results.
  • Web Analytics –Make business decisions from the metrics available in Digital Media.
  • Develop and manage Digital Media Properties – Websites, Social Media etc. for the portfolio of brands.
  • Coordinate with Category teams for execution of annual marketing calendar.
  • Coordinate with OFFLINE team for execution of Offline aspect of the Promo Campaigns. Plan online campaign as per annual marketing calendar for Various Business Units.
  • Budgeting for each Online Campaign along monitoring of Budget Vs Actual Spend. Briefing of Design team for artworks. Plan and Execute Online campaigns targeted at Organic Reach.
  • Drive development of new websites and ensure timely content updating through Web Team.
  • Develop and Own Social Media calendars covering all platforms to drive engagement.
  • Plan and drive execution of Online Advert campaigns using Google AdWords, Facebook and other Social Media Ad Managers. Ensure timely design of promotion specific website landing pages.
  • Drive planning & execute Newsletter & SMS campaign in line with overall marketing calendar.
  • Post campaign Evaluation of all online campaigns across all media Web, Social, Newsletter and SMS. Analysis, Evaluation & reporting on marketing and promotion campaigns.

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